Hi All,
Since we cannot ad the custom audience list is we have not met Google requirements.
Do you recommend any keyword to target?
Thanks in advance for your response
Joel
Hi @JoelB1011! Hope you’re having a great Saturday! I suggest you check out some of the keyword planner tools out there, many of which are free (or have free versions). Neil Patel’s Ubersuggest is a newer one and Sem rush has another good one.
I recommend a targeting strategy.
The goal is to find an EXACT Keyword Channel Targeting, that bring you a steady Cost per Order Form Impression of 17$ or Less
Why $17?
That’s the golden targeting keyword. Because on average 1 out of 6 Order Form Impressions are going to be buyers.
(17) * (6) = 102 Cost
358 Profit
Fast test targeting keywords, and find the ones that makes 17$ per order forms, then FOCUS on those.
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Thanks so much, Andy. I will give that a try!
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Great info Inaki, I will work on this strategy.
Thanks again!
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I contacted John’s support team on 16th Sept 2019 about this and this is the response I received about targeting:-
If you are unable to upload a buyers list to Google, it may be because they recently changed their policy regarding the ability to upload customer lists. There is now a requirement to have an ad spend of $50k and other criteria before you’re able to use customer lists. So, we have an alternative.
You’ll want to target the following In-Market Audiences for YouTube traffic.
Business Services > Advertising & Marketing Services > SEO & SEM Services
Business Services > Business Technology > Web Services Domain Registration
Business Services > Payment Processing & Merchant Services
These categories work extremely well, and are super tried-and-true.
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Great. Thanks Stayton