Hi.
I’m just wondering with all the issues everyone seems to be having with Google Ads and Facebook are Solo Ads a better option? Has anyone compared the options?
Thanks.
Tamara
Hi there!
It’s very hard to compare them. I’ve had customers that had success with either.
Generally, facebook & Google ads allow for better targeting.
The targeted audience is not very “warm” when using solo ads, since, even though the leads generally ARE interested in the niche that you are promoting if you choose the correct provider, they are not necessary interested in buying your product, unlike the clicks you get from google & Facebook, which you can target better. The advantage is that you know exactly how much a click will cost and how many (at minimum) clicks you are going to get.
1 Like