Bryan's Solo Ad campaign

Hi, Bryan, Can you please confirm that in your first solo ad campaign, you used John’s list of buyer’s ? So question is why would they buy from you and not John directly? I could understand it better if you were selling a different bizop to his warm buyers list, but I’m somewhat surprised that they would buy John’s system from a third party. Can you please explain a bit more on this ? thank’s
Andy

Hey @a.cope01

You don’t use the list to directly advertise to, as they have not given permission to be marketed to.

The list is to be used to build a lookalike audience, not for direct marketing.

Maybe I have it wrong, but I was under the impression that that buyers list were people who have purchased John Crestani’s product already.